Rose Jia

Broschiertes Buch

Growth Marketing Strategy

Drive Profits and Sustained Business Growth

Beschreibung

Understand how to move from quick hacks to long-term strategic growth marketing with this insightful and actionable guide to developing a strategy that drives growth in any economy.

Autor

Rose Jia is an award-winning marketing and product leader based in New York City, New York. She leads growth marketing at Amazon after previously working in marketing and product development at Twitch and American Express, as well as working as an investment banker and in corporate finance at Citi. She has founded community-based platforms like The Techseries Company and Whiskey Me Up, been a guest speaker at major conferences such as AdWeek and Marketing Offensive and appeared on podcasts including The CPG Guys and Looking Outside.

Produktdetails

• Verlag: Kogan Page Ltd
• Seitenzahl: 280
• Erscheinungstermin: 3. Dezember 2024
• Englisch
• Abmessung: 234mm x 156mm x 18mm
• Gewicht: 430g
• ISBN-13: 9781398618343
• ISBN-10: 1398618349
• Artikelnr.: 70161700