Future E-commerce Marketing Development
John Lok
Broschiertes Buch

Future E-commerce Marketing Development

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 I shall indicate what are the strengths and weaknesses between online and offline travel agents?  How can online travel agents win offline travel agents or  how can offline travel agents win online travel?  Why do travel consumers either choose online travel agents or offline travel agents to help them to arrange travel trips?  What factors will change their mind to influence them to choose to buy electronic air ticket or paper air ticket from either offline travel agents or online travel agents?  For example, I shall general investigating methods to predict travel behavioural consumpti...