Evaluation of Sporting Events in the UK
The Significance of Economic Benefits, Political Decision Making and Cultural Changes
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Essay from the year 2012 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: 82%, , language: English, abstract: This paper evaluates, firstly, the direct and indirect economic benefits which are brought by sporting events at the national level; secondly, government decisions with regards to the economic development of sporting events; thirdly, cultural changes in a society due to sporting events which the government advocates for.
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