Evaluating Campaign Quality

"The desire to reform our political campaigns to improve the quality and discourse is high and enduring. Reformers have not lacked ideas or programs to do so, and many have been implemented in different states and localities around the country. The efforts have been admirable-- but the real question is not whether reforms like candidate forums or voluntary codes of conduct have been implemented, but whether they work. The authors of Evaluating Campaign Quality, all top-flight political scientists, have done the hard and systematic work to see what works and what doesn't. The finding are sobering, but with real take-home value for candidates, campaign consultants, scholars and voters alike. Anybody involved in campaigns or interested in democracy will benefit from this book." Norm Ornstein, Resident Scholar, American Enterprise Institute