Broschiertes Buch

Ethics in Business Communication

New Challenges in the Digital World

Herausgegeben: Uzunidis, Dimitri; Laperche, Blandine; Gonzalez Araujo, Veronica; Álvarez Delgado, Roberto Carlos; Sancho Rodríguez, Ángel
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In our ever growing interconnected world, communication has become an essential tool for businesses and entrepreneurs. To be effective, business communication needs to take social and ethical considerations into account. This volume brings together different perspectives about ethics in business and communication, with special emphasis on the new challenges deriving from the digital world. From a variety of disciplinary perspectives (discourse analysis, communication studies, linguistics, rhetoric, semiotics, business and management studies), the contributors explore the production and interpr...