Entry Strategies of the Indian Pharma in Africa, Middle-East & CIS
Roshni Majumdar
Broschiertes Buch

Entry Strategies of the Indian Pharma in Africa, Middle-East & CIS

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The social, economic and demographic context, in which the global pharmaceutical industry functions, is altering. The already developed economies, with escalated healthcare expenses are looking to rein in healthcare disbursements. In developing economies as Africa, C.I.S, & Middle-East the pharmaceutical industries are also undergoing a phase of dynamic change. Rising health consciousness, prevalence of diseases, and healthcare expenditure will help the Middle East & Africa pharma market to grow. To capitalize on the opportunities in the Middle East, CIS & Africa pharma market, the multination...