Employee Engagement for Organizational Change
The Theory and Practice of Stakeholder Engagement
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The success of organizational change in a world of increasing volatility is highly dependent on the advocacy of stakeholders. It is the link between strategic decision-making and effective execution, between individual motivation and product innovation, and between delighted customers and growing revenues. Only by engaging stakeholders does change have a chance to be successful. This book presents a coherent and practical view of how organizations might engender engagement with organizational change within their operational, tactical and strategic practices. It does this by providing a compreh...
The success of organizational change in a world of increasing volatility is highly dependent on the advocacy of stakeholders. It is the link between strategic decision-making and effective execution, between individual motivation and product innovation, and between delighted customers and growing revenues. Only by engaging stakeholders does change have a chance to be successful. This book presents a coherent and practical view of how organizations might engender engagement with organizational change within their operational, tactical and strategic practices. It does this by providing a comprehensive review of the theoretical and empirical works on engagement and change from a variety of academic and practical perspectives. The academic research presented in this book is reinforced by research from consultancies as well as insights from practitioners that provide timely evidence. Ultimately the aim is to help raise awareness of the need to foster engagement with OC through a stakeholder perspective and how this can be done successfully within organizations across the globe. Employee Engagement for Organizational Change is a valuable textbook for advanced undergraduate and postgraduate students of organizational change, employee engagement, human resource management and leadership. Its balance of theory and practice also makes it a reliable resource for HR and organizational development practitioners.
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