Emerging Market Multinationals and Europe
Broschiertes Buch

Emerging Market Multinationals and Europe

Challenges and Strategies

Herausgegeben: Breinbauer, Andreas; Brennan, Louis; Jäger, Johannes; Nachbagauer, Andreas G. M.; Nölke, Andreas
Versandkostenfrei!
Versandfertig in 6-10 Tagen
121,99 €
inkl. MwSt.
PAYBACK Punkte
61 °P sammeln!
Recently, there have been public concerns about the impact of emerging market multinationals. The expansion of China's multinationals to Europe and the Belt and Road Initiative is a prominent example that has kindled hope but also started to increase awareness of the long-term implications. Based on a systematic analysis of internationalization theories, the role of foreign direct investment and multinational companies combined with in-depth empirical research using case studies in Turkey, Russia, Latin America, Asia and Europe, this timely edited volume addresses opportunities and concerns re...