Discovering innovative solutions for BoP Markets
Francesca Bruna Pipino
Broschiertes Buch

Discovering innovative solutions for BoP Markets

The impact of micro finance and micro insurance within the healthcare and pharmaceutical environment

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In this whitepaper we will discuss Healthcare Issues Emerging Countries are facing and what initiatives are in place to solve them. We will analyze micro finance and micro insurance models and particularly, as a healthcare company, we will focus on what could be our contribution within this big challenge. Over the past decade, micro finance and micro insurance have made great progress and gained recognition for the advantages they can have for BoP markets as well as among the bank and insurance sector for their capacity to penetrate a previously unaccessible Country. As Prahalad and Hammond st...