Broschiertes Buch

Digital Business Discourse

Beschreibung

This book provides a timely and comprehensive snapshot of the current digital communication practices of today's organisations and workplaces, covering a wide spectrum of communication technologies, such as email, instant messaging, message boards, Twitter, corporate blogs, consumer reviews and mobile communication technologies.

Autor

Francesca Bargiela, University of Warwick, UK Kristy Beers Fägersten, Södertörn University, Sweden Maria Luisa Carrió-Pastor, Universitat Politècnica de València, Spain Valerie Creelman, Sobey School of Business, Saint Mary's University, Canada Erika Darics, Aston University, UK David DeIuliis, Duquesne University, USA Steven A. Edelson, Walsh University, USA Katerina Girginova, Annenberg School for Communication, USA Phil Kim, Walsh University, USA Carmen Lee, The Chinese University of Hong Kong Nives Lenassi, University of Ljubljana, Slovenia Craig Maier, Duquesne University, USA Chun Nam Bernie Mak, Independent Scholar, Hong Kong Kris Markman, University of Texas at Austin, USA Ron Scott, Walsh University, USA Karianne Skovholt, Buskerud and Vestfold University College, Norway. July Szendrey, Walsh University, USA Camilla Vasquez, University of South Florida, USA

Produktdetails

• Verlag: Palgrave Macmillan / Palgrave Macmillan UK / Springer Palgrave Macmillan
• Artikelnr. des Verlages: 978-1-349-48777-6
• 1st ed. 2015
• Seitenzahl: 292
• Erscheinungstermin: 1. Januar 2015
• Englisch
• Abmessung: 216mm x 140mm x 16mm
• Gewicht: 371g
• ISBN-13: 9781349487776
• ISBN-10: 1349487775
• Artikelnr.: 45083115

Rezensionen

"Digital Business Discourse edited by Erika Darics makes a strong case for discourse-focused research in the digitalized business environment. It creates a kaleidoscopic view of the phenomenon of practitioners working - and communicating - in today's digitalized workplace. And most importantly: it offers inspiring new research directions for scholars as well as insights and ideas for teachers in business, professional, corporate and organizational communication. ... it would be best enjoyed in peace and quiet with your mobile turned off. Enjoy!" (Anne Kankaanranta, Iberica, Vol. 33, 2017)

"Taking into account both its content and format, the volume would appeal to researchers interested in communication in organisational and

professional settings as well as in digital communication more broadly. It would also be a valuable read to students wishing to explore the subject and explore ways of conducting research in digital and social media. The range of theoretical approaches employed in individual chapters offers readers potentially new ways of approaching analysis." (Dr. Agnieszka Lyons, The Linguist List, linguistlist.org, June, 2016)

"This book contains the most comprehensive collection of research about digital business discourse. It is an essential resource for all communication scholars interested in this area of study. With its easily readable and engaging content and style, it can also serve as an appropriate text for many communication courses with a focus on digital communication. ... All serious scholars of digital business discourse should find valuable material in this book to guide and position their research." (Peter W. Cardon, International Journal of Business Communication, Vol. 53 (2), 2016)

"This volume provides very insightful information on various new modes of communication inour digital age. It is both reassuring and inspiring. ... this volume has played a significant role in taking us into the world of digital business discourse." (Zuocheng Zhang, ESP Today, Vol. 3 (2), December, 2015)