Design Principles and Methodologies

Design Principles and Methodologies

From Conceptualization to First Prototyping with Examples and Case Studies

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This book introduces readers to the core principles and methodologies of product development, and highlights the interactions between engineering design and industrial design. It shows to what extent the two cultures can be reconciled, and conversely what makes each of them unique. Although the semantic aspect is fundamental in industrial design, while the functional aspect is essential for the industrial product, the interaction between the two worlds is strategically vital. Design is also a strategic problem-solving process that drives innovation, builds business success and leads to better ...