Demand Forecasting for new Product Development in Apparel Industry
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Apparel companies have to deal with a very competitive environment and have to manage consumers which become more demanding. Thus, to stay competitive, companies rely on sophisticated information systems and logistic skills, and especially accurate and reliable forecasting systems. The main purpose of this paper is to identify and evaluate a forecasting method that may be applicable for fashion industries with the size, strategies and provides a modern ways of new product forecasting techniques in apparel industries.
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