Vince Hudson

Gebundenes Buch

Date Like a Brand

A Powerful Marketing Framework for Finding and Keeping the Love of Your Life

Beschreibung

One hundred years ago, our great-great-grandparents simply married the girl or boy next door. Compatibility and true love didn't always play into the equation. Today's expanded dating world should make finding the ideal partner easier than ever. Somehow, though, the task of finding the right mate has become more difficult instead. Modern dating is a marketplace-one where attraction, perception, and positioning matter just as much as compatibility. Yet, most people approach dating with no real strategy, leading to confusion, mismatches, and wasted time. But how might things change if you could apply the proven principles of brand management to your love life? The world's most successful brands don't rely on chance. They analyze, position, and optimize to achieve their goals. Date Like a Brand will help you apply the Six Ps of Strategic Dating. 1. Pre-Assessment will help you understand yourself and the dating landscape. 2. Purpose defines what love and partnership mean for you. 3. Positioning empowers you to present yourself authentically and attractively. 4. Prime Prospecting lets you identify and engage with high-potential matches. 5. Performance Dating teaches you how to test, learn, and adjust based on real experiences. 6. Partnership Marketing for Marriage builds and sustains a thriving, long-term relationship. Develop Your Own Strategic Marketing Plan for Finding and Keeping the Love For Your Life Today

Autor

Fortune 500 C-suite marketer Vince Hudson knows what it takes to make a brand succeed. While working at industry giants, he mastered the psychology of why people choose, trust, and stay loyal-insights that apply to billion-dollar brands as well as relationships.Vince pioneered the launches of Crest WhiteStrips and Prilosec OTC, led an effective marketing restage of the COVERGIRL brand, shaped the global brand strategy of American Express, and led a global turnaround of Smirnoff. Most recently, at Facebook, he helped the global Business Brand reposition and restage as "Meta." His early efforts earned Vince national recognition as one of Brandweek's "Marketers of the Next Generation" and Ad Age's "Top 40 Marketers Under 40." Vince has spent the past three decades honing his understanding of what makes relationships thrive, earning him the title "Chief Marketing Officer of Love." His own journey from dating to marriage and fatherhood has given him proven experience-life lessons he has shared with many friends who've proven the value and success of his framework. Vince truly enjoys using his unique blend of marketing mastery and relational wisdom to transform the often chaotic pursuit of love into a strategic, empowering path to lasting connection.Vince serves on the Board of the ANA Education Foundation and as a proud HBCU graduate of Dillard University. He also serves on their Board of Trustees. Vince resides in North Bergen County with his wife, Jennifer, and their daughters, Olivia, Ava, and Vanna.

Produktdetails

• Verlag: Ethos Collective
• Seitenzahl: 274
• Erscheinungstermin: 23. September 2025
• Englisch
• Abmessung: 216mm x 140mm x 16mm
• Gewicht: 463g
• ISBN-13: 9781636804842
• ISBN-10: 1636804845
• Artikelnr.: 75499857