Crush Price Objections: Sales Tactics for Holding Your Ground and Protecting Your Profit
Tom Reilly
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Crush Price Objections: Sales Tactics for Holding Your Ground and Protecting Your Profit

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Hold the line on price in every transaction-from the leading expert on Value-Added Selling! These days it seems like we're always in a buyer's market. But even at a time when the word value is usedinterchangeably with cheap and the Internet is a bargain hunter's paradise, there are ways for sales professionalsto regain the upper hand. In Crush Price Objections, Tom Reilly, bestselling author of Value-AddedSelling, teaches field-tested tactics for engaging price shoppers and holding the line on declining profits. Itprovides tips and tactics for: * Developing a price-objection counterattack befo...