Broschiertes Buch

Cross-cultural Challenges in International Management

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The development of international business and of globalization in every field of activity requires the interaction of individuals and groups with diverse cultural, religious, ethnic and social characteristics in different institutional contexts. Cross-cultural Challenges in International Management addresses the various difficulties that may impede smooth communication and cooperation of those involved in such interactions. It examines what types of resources are mobilized to overcome such difficulties.The cultural and societal challenges of international management must be considered at diffe...