CRISIS COMMUNICATION MANAGEMENT
Daniel ChileMabel Chile
Broschiertes Buch

CRISIS COMMUNICATION MANAGEMENT

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The book "Crisis communication management" involves the strategic planning and execution of communication during a crisis to protect and sustain an organisation's reputation and operations. It requires rapid, transparent, and consistent messaging to inform stakeholders, mitigate panic, and provide clear action steps. Effective crisis communication hinges on pre-established plans, swift decision-making, and the ability to adapt messages to the evolving situation. This includes leveraging multiple channels, such as press releases, social media, and direct communication, to reach diverse audience...