Gebundenes Buch

Creativity Research

An Inter-Disciplinary and Multi-Disciplinary Research Handbook

Herausgeber: Shiu, Eric

Beschreibung

This book is a unique collection of some of the latest research from a range of leading creativity researchers. It provides a clear understanding of the concepts, environmental determinants, inter-disciplinary nature and applications of creativity.

Autor

Eric Shiu is Lecturer in Marketing at Birmingham University, UK. He specializes in the research and teaching of marketing in general and innovation and creativity in particular. He has published widely in quality journals such as Technovation, Journal of Marketing Management, Service Industries Journal and Journal of Small Business and Enterprise Development

Produktdetails

• Verlag: Routledge
• Seitenzahl: 358
• Erscheinungstermin: 27. Februar 2014
• Englisch
• Abmessung: 240mm x 161mm x 24mm
• Gewicht: 702g
• ISBN-13: 9780415624565
• ISBN-10: 0415624568
• Artikelnr.: 38031846