Creative Tools and the Softwarization of Cultural Production
Broschiertes Buch

Creative Tools and the Softwarization of Cultural Production

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This book explores how creativity is increasingly designed, marketed, and produced with digital products and services - a process referred to as softwarization. If 'being creative' has developed into one of the paradigmatic architectures of power for framing the contemporary subject, then an essential component of this architecture involves its material and symbolic configuration through tools. From image editors to digital audio workstations, video editors to game engines, these modern tools are used by creatives every day, and mastering these increasingly complex technologies is now a near-c...