Course Pricing Strategies
Your Guide to Confidently Pricing Your Online Course
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You have a great course idea... ...because you know how to get results. There's just one problem. You don't know how to price your course. Setting a course price feels risky. Pricing too low harms your bank balance and people might think it's not valuable. Conversely, pricing too high may hurt sales. Asking your friends isn't the answer. You need Dr. Lucas C. Marino, PMP, who is a serial entrepreneur in training businesses and co-founder of the Empire Builders Masterclass. Lucas helps entrepreneurs and authors launch and sustain online training products. In this book, you'll learn: ·The Four ...
You have a great course idea... ...because you know how to get results. There's just one problem. You don't know how to price your course. Setting a course price feels risky. Pricing too low harms your bank balance and people might think it's not valuable. Conversely, pricing too high may hurt sales. Asking your friends isn't the answer. You need Dr. Lucas C. Marino, PMP, who is a serial entrepreneur in training businesses and co-founder of the Empire Builders Masterclass. Lucas helps entrepreneurs and authors launch and sustain online training products. In this book, you'll learn: ·The Four Points for Building Your Course Pricing Strategy ·The industry norms and habits ·About single payments, payment plans, and subscriptions ·How affiliate programs work ·If you should beta launch or presell your course ·And MUCH more... Understanding the factors which influence pricing decisions is critical to developing a pricing strategy. A little time reading through these valuable points will give you the ability to grow your business and fan base. Why stop at one course? This book will serve you well now and in the future. You'll love Course Pricing Strategies because getting the price right can change your life and if done well, it will let you reach more people and change their lives, too.
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