Francesco Morace
Broschiertes Buch

Consumauthors

The New Generational Nuclei

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Understand the new rules of consumer engagement in a rapidly evolving world. This insightful analysis delves into the unique characteristics of different generational groups, from digital natives to seasoned boomers, and how their values shape their consumption patterns. Discover how to adapt your marketing strategies to connect with these diverse audiences and navigate the changing landscape of work and society. ConsumAuthors offers a fresh perspective on consumer behavior, revealing the driving forces behind their choices and providing actionable strategies for businesses and organizations. ...