
Configuring the Field of Character and Entertainment Licensing
The Licensing Expo and Other Sites of IP Management
Versandkostenfrei!
Versandfertig in 1-2 Wochen
155,99 €
inkl. MwSt.
Weitere Ausgaben:
PAYBACK Punkte
78 °P sammeln!
This book examines the creative impact of licensing on the entertainment industry, how licensing practitioners' occupational disposition is formed, and the role licensing professionals play in managing the circulation of intellectual property.