Computer linguistics for online marketing in information technology
Victoria Vysotska
Broschiertes Buch

Computer linguistics for online marketing in information technology

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Monograph describes the basic methods of computational linguistics applications for online marketing. The author accomplished the task of development of algorithmic support of processes of the content monitoring for solving the problem of defining the keywords of a Slavic language text based on Web Mining technology. Substantiation of peculiarities of its use for defining keywords and subject heading of the text content was considered. Web Mining technology allows us to take advantage of the text content monitoring method based on the Porter's stemmer to solve the problem on determining the ke...