Collecting customer satisfaction data with web surveys
Lauri Vuorensola
Broschiertes Buch

Collecting customer satisfaction data with web surveys

Case study

Versandkostenfrei!
Versandfertig in 6-10 Tagen
32,99 €
inkl. MwSt.
PAYBACK Punkte
16 °P sammeln!
The objective of this Master s thesis project was to provide comprehensive managerial implications that need to be thought over when constructing and distributing web surveys to collect international customer satisfaction information in a B2B environment. This project was conducted by means of qualitative research. Secondary research of academic- and other articles, was conducted on a particular set of topics pertaining to the research questions. From the knowledge and insight drawn from the secondary sources of research, primary research was initiated. This segment of the research was conduct...