Drew Eric Whitman

Broschiertes Buch

Cashvertising Online

How to Use the Latest Findings in Buyer Psychology to Explode Your Online AD Response

Beschreibung

"This book examines the hidden principles specific to successful online ads and email promotions and the numerous and potent psychological techniques they employ to make them so persuasive"--

Autor

Drew Eric Whitman--aka "Dr. Direct!"--is a highly acclaimed marketing expert, celebrated author, and influential figure in the advertising industry. With close to four decades of experience crafting direct-response ad copy for organizations of all sizes, Drew has honed his skills in ad-agency trenches and amassed a wealth of knowledge that sets him apart.

Produktdetails

• Cashvertising Series
• Verlag: Red Wheel/Weiser
• Seitenzahl: 240
• Erscheinungstermin: 2. Oktober 2023
• Englisch
• Abmessung: 222mm x 154mm x 20mm
• Gewicht: 304g
• ISBN-13: 9781632652058
• ISBN-10: 1632652056
• Artikelnr.: 67616387