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Cadbury's Employee Relationship Management

The Practices of a Place to Be

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Essay from the year 2011 in the subject Leadership and Human Resource Management - Miscellaneous, , language: English, abstract: Cadbury is known to be the birthplace of the modern employee relationship management for its care for the welfare of its workers. in fact, Cadbury treats its workers as the owners of the organization rather than its employees. This essay, thus, traces the historical practices of employee relationship management at Cadbury and discovers how those practices that make it 'the place to be' for its workers.