Constantinos Markides (London Business School)

Broschiertes Buch

Business Model Innovation

Beschreibung

This Element approaches the topic of business model innovation from the perspective of the established firm and examines the unique strategic and organizational issues that big, established companies face when a new business model enters their markets.

Produktdetails

• Elements in Business Strategy
• Verlag: Cambridge University Press
• Seitenzahl: 75
• Erscheinungstermin: 29. Juni 2023
• Englisch
• Abmessung: 229mm x 152mm x 4mm
• Gewicht: 122g
• ISBN-13: 9781108995054
• ISBN-10: 1108995055
• Artikelnr.: 67829689