Patrick Siegfried

Broschiertes Buch

Business Management Case Studies

Pran-RFL, Netflix, Mc Donalds, Google, Tesco, Apple, COCA COLA, PSA Group, Mercedes, Tesla, Toyota, Beximco, KFC, LBC Lao Brewery Company

Beschreibung

Business Concepts for Management Students and Practitioners

Autor

Patrick Siegfried is Professor for International Management at the International School of Management in Frankfurt/Germany. He also holds a Guest Professorship for Entrepreneurship at the Szent István University in Gödöllö/Hungary. He has professional experience as a CEO of various logistics companies and as a commercial manager for an international distribution centre. His research focuses is on Strategic Management and Innovation Management in Startups.

Produktdetails

• Verlag: Books on Demand
• 1. Auflage
• Seitenzahl: 294
• Erscheinungstermin: 2. Juli 2021
• Englisch
• Abmessung: 210mm x 148mm x 19mm
• Gewicht: 429g
• ISBN-13: 9783754316917
• ISBN-10: 3754316915
• Artikelnr.: 62179691