Paige Baltzan, Amy Phillips

Gebundenes Buch

Business Driven Information Systems [With CDROM]

Beschreibung

Business Driven Information Systems (also known as BDIS) discusses business initiatives first and then how technology supports those initiatives. The premise for this unique approach is that business initiatives drive technology decisions in a corporation. Every discussion first addresses the business needs and then addresses the technology that supports those needs. This text provides the foundation that will enable students to achieve excellence in business, whether they major in operations management, manufacturing, sales, marketing, etc. BDIS is designed to give students the ability to understand how information technology can be a point of strength for an organization.

Autor

Paige Baltzan teaches in the Department of Information Technology and Electronic Commerce at the Daniels College of Business at the University of Denver. She holds a B.S.B.A. specializing in Accounting/MIS from Bowling Green State University and an M.B.A. specializing in MIS from the University of Denver. Paige also teaches online at Strayer University. She is the coauthor of several books, including Business Driven Technology, Essentials of Business Driven Information Systems, I-Series, and a contributor to Management Information Systems for the Information Age. Before joining the Daniels College faculty in 1999, Paige spent several years working for a large telecommunications company and an international consulting firm where she participated in client engagements in the United States, as well as South America and Europe. Paige lives in Lakewood, Colorado, with her husband, Tony, and daughters, Hannah and Sophie.

Produktdetails

• Verlag: McGraw Hill LLC
• Seitenzahl: 489
• Erscheinungstermin: Dezember 2006
• Englisch
• Abmessung: 281mm x 223mm x 25mm
• Gewicht: 1406g
• ISBN-13: 9780073323077
• ISBN-10: 0073323071
• Artikelnr.: 22746420