Iornenge Mnena, Tavershima Caleb Amber, Scholastica Igbashangev

Broschiertes Buch

Building Trust: Evaluating Public Relations Approaches in African Fina

Beschreibung

This book examines the effectiveness of public relations strategies within African financial institutions with a focus on building trust among stakeholders. through a comprehensive evaluation, various communication tactics and initiatives are assessed to determine their impact on reputation management and relationship-building. the findings aim to offer insights into enhancing trust and credibility in the financial sector within the African context.

Autor

Iornenge Mnena is a communication professional at Bayero University, Kano, Kano ¿Nigeria, Tavershima Caleb Amber is a postgraduate student at Joseph Sarwuan Tarka University, Makurdi, Nigeria and Scholastica Igbashangev is a Sociologist at the Benue State University, Makurdi, Nigeria.

Produktdetails

• Verlag: LAP Lambert Academic Publishing
• Seitenzahl: 92
• Erscheinungstermin: 8. Juli 2024
• Englisch
• Abmessung: 220mm x 150mm x 6mm
• Gewicht: 155g
• ISBN-13: 9786207811137
• ISBN-10: 6207811135
• Artikelnr.: 71344482