Big Data Fundamentals: Concepts, Drivers & Techniques

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"This text should be required reading for everyone in contemporary business." --Peter Woodhull, CEO, Modus21 "The one book that clearly describes and links Big Data concepts to business utility." --Dr. Christopher Starr, PhD"Simply, this is the best Big Data book on the market!" --Sam Rostam, Cascadian IT Group"...one of the most contemporary approaches I’ve seen to Big Data fundamentals..." --Joshua M. Davis, PhDThe Definitive Plain-English Guide to Big Data for Business and Technology Professionals Big Data Fundamentals provides a pragmatic, no-nonsense introduction to Big Data. Best-selli...