Vijay Govindarajan, Chris Trimble

Broschiertes Buch

Beyond the Idea

Simple, powerful rules for successful innovation

Beschreibung

A short, powerful one-stop guide to managing innovation and change, from the New York Times bestselling authors of Reverse Innovation

Autor

Vijay Govindarajan is the Earl C. Daum 1924 Professor of International Business and founding director of the Tuck School's Center for Global Leadership. He was the first professor in residence and chief innovation consultant at General Electric. He has worked with many Fortune 500 corporations and is a regular keynote speaker in CEO forums and major conferences around the world. As well as How Stella Saved the Farm, Govindarajan has co-authored two other business books with Chris Trimble: the international bestseller Ten Rules for Strategic Innovators and The Other Side of Innovation.

Produktdetails

• Verlag: Macmillan
• Seitenzahl: 194
• Erscheinungstermin: 8. Februar 2018
• Englisch
• Abmessung: 234mm x 156mm x 11mm
• Gewicht: 304g
• ISBN-13: 9781509891887
• ISBN-10: 1509891889
• Artikelnr.: 57035219