Gabriele Santoro (Italy University of Turin), Augusto Bargoni (Italy University of Turin)

Gebundenes Buch

Beyond Growth Hacking

Mastering Business Model Evolution

Beschreibung

Combining the latest in growth hacking with enduring principles of business strategy, ensuring that businesses can achieve sustainable growth, Gabriele Santoro and Augusto Bargoni provide a timely resource designed to equip businesses with the knowledge and tools to adapt, thrive, and sustain growth amidst challenges.

Autor

Gabriele Santoro is Associate Professor in Innovation Management and Digital Transformation at the School of Management and Economics, The University of Turin, Italy, and Gnosis: Mediterranean Institute for Management Science, University of Nicosia, Cyprus. Augusto Bargoni is Assistant Professor at the Department of Management, University of Turin, Italy.

Produktdetails

• Managing Innovation in Business Strategy, Marketing and Finance
• Verlag: Emerald Publishing Limited
• Seitenzahl: 134
• Erscheinungstermin: 20. November 2024
• Englisch
• Abmessung: 237mm x 159mm x 11mm
• Gewicht: 318g
• ISBN-13: 9781836084433
• ISBN-10: 1836084439
• Artikelnr.: 71163674