Association of Ideas
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Association of Ideas

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Association of Ideas, or Mental association, is a term used principally in the history of philosophy and of psychology to refer to explanations about the conditions under which representations arise in consciousness, and also for a principle put forward by an important historical school of thinkers to account generally for the succession of mental phenomena. One idea was thought to follow another in consciousness if it were associated by some principle. The three most commonly asserted principles of association were similarity, contiguity, and contrast, but numerous others had been added by th...