Mavluda Tairova, Niginabonu Aminova, Nozima Kadirova

Broschiertes Buch

Annotated dictionary of marketing terms

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Beschreibung

Marketing plays an important role in activating economic relations in the market. Because in today's market economy, this system is unimaginable without marketing. We need to be familiar with marketing terms to see how marketing activates market economic relations and adapts quickly to changes in the market. This is especially true if the terms are used in more than one language in a context of economic modernization and diversification. This glossary provides a glossary of marketing terms in Uzbek, Russian, and English, which can be used not only in science, but also in business.

Autor

Associate Professor of Economics, Candidate of Economic Sciences - Tairova Mavluda has been teaching marketing at Bukhara State University for 35 years and has published more than 1,000 articles in local and international journals such as Scopus, Web of Science and high impact factor journals.

Produktdetails

• Verlag: LAP LAMBERT Academic Publishing
• Seitenzahl: 148
• Erscheinungstermin: 9. März 2021
• Englisch
• Abmessung: 220mm x 150mm x 9mm
• Gewicht: 238g
• ISBN-13: 9786203471236
• ISBN-10: 6203471232
• Artikelnr.: 62327739