Irene Bratsis

Broschiertes Buch

AI Product Manager's Handbook - Second Edition

The ultimate playbook to unlock AI product success with real-world insights and strategies

Beschreibung

Whether you're a seasoned professional or a newcomer to the world of AI product management, this is your definitive guide. Embark on a transformative journey into the future of intelligent product management. Key Features: - Chart a successful career path in the AI product management field¿ - Packed with real-world examples, practical insights, and actionable strategies - Navigate the complexities of AI product development and evolve your existing products¿ Book Description: This book will provide you with a detailed roadmap for successfully building, maintaining, and evolving artificial intelligence (AI)-driven products, serving as your indispensable companion on your journey to becoming an effective AI PM. We'll explore the AI landscape, demystify complex terms, and walk you through infrastructure, algorithms, and deployment strategies. You'll master essential skills to understand the optimal flow of AI processes, learn about the product development life cycle from ideation to deployment and familiarize yourself with commonly used model development techniques. We'll discuss the intricacies of building products natively with AI, as well as evolving traditional software product to AI products. Regardless of your use case, we'll show you how you can craft compelling stories to captivate your audience. We'll help you find the right balance between foundational product design elements and the unique aspects of managing AI products, so you can prioritize wisely.¿We'll also explore career considerations for AI PMs. By the end of this book, you will understand the importance of AI integration and be able to explore emerging AI/ML models like Generative AI and LLMs. You'll discover open-source capabilities and best practices for ideating, building, and deploying AI products across verticals. What You Will Learn: - Plan your AI PM roadmap - Align your product strategy, nurture your team, and navigate the ongoing challenges of cost, tech, compliance, and risk management - Identify pitfalls and green flags for optimal commercialization - Separate hype from reality and identify quick wins for AI enablement and GenAI - Understand the fundamentals of developing and managing both native and evolving AI products - Benchmark product success from a holistic perspective Who this book is for: This book is for aspiring and experienced product managers, as well as other professionals interested in incorporating AI into their products. Foundational knowledge of AI is expected and reinforced.¿If you are looking to better understand machine learning principles and data science methodologies, you will benefit from this book, particularly if you're in a role where the application of AI/ML directly influences marketing outcomes and business strategies. Table of Contents - What is AI? - Model Maintenance - Machine Learning and Deep Learning Deep Dive - Promising Developments in AI Products - What's next in AI Products? - Understanding the AI native product - Productizing a ML Service - Customization for Verticals, Customers & Peer Groups - Product Design for the AI Native Product - Benchmarking Performance, Cost & Growth Hacking - Managing the AI Native Product - Rising Tide of AI - Trends & Insights Across Industry - Evolving products into AI products - The role of design when products evolve to embrace AI - Managing the Evolving AI Product - Starting a career in AI PM - What does it mean to be a good AI PM? - The Evergreen Learner: Maturing and growing in AI PM

Autor

Irene Bratsis is a director of digital product and data at the International WELL Building Institute (IWBI). She has a bachelor's in economics and international relations from Simmons University. After completing various MOOCs in data science and big data analytics, she completed a data science apprentice program with Thinkful. Before joining IWBI, Irene worked as an operations analyst at Tesla, a data scientist at Gesture, a data product manager at Beekin, and head of product at Tenacity. Irene volunteers as NYC chapter co-lead for Women in Data, has coordinated various AI accelerators, moderated countless events with a speaker series with Women in AI called WaiTalk, and runs a monthly book club focused on data and AI books.

Produktdetails

• Verlag: Packt Publishing
• 2. Auflage
• Seitenzahl: 484
• Erscheinungstermin: 29. November 2024
• Englisch
• Abmessung: 235mm x 191mm x 27mm
• Gewicht: 895g
• ISBN-13: 9781835882849
• ISBN-10: 1835882846
• Artikelnr.: 72488219