Advances in Business and Management Forecasting
PAYBACK Punkte
79 °P sammeln!
Intends to present advanced studies in the application of forecasting methodologies to such areas as sales, marketing, and strategic decision making. This title includes topics such as: sales and marketing, forecasting, new product forecasting, judgmentally-based forecasting, the application of surveys to forecasting, and sales response models.
Andere Kunden interessierten sich für
