
Addiction
A Behavioral Economic Perspective
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Addiction: A Behavioral Economic Perspective focuses on the behavioral economics of addiction to explain why someone decides and act against her own well-being. It answers the questions of what accounts for self-defeating behavior patterns and how do we best motivate individuals to act according with their long-term goals. This book will be of particular use to clinicians, students, and researchers in the fields of addiction, public health, and behavior therapy.