360º MARKETING

360º MARKETING

Comprehensive approaches for success

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In "Marketing 360: Holistic Approaches to Success," you'll discover a holistic approach that transforms the way brands connect with their audiences. This book explores the most effective strategies in digital marketing, the importance of relevant content, personalization, and the use of data to make informed decisions. Through practical examples, case studies and applicable tools, you will learn how to design campaigns that not only capture attention, but also build loyalty. In addition, ethics in marketing are addressed, emphasizing social responsibility and transparency as fundamental pillar...