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Storytelling in Management Practice (eBook, PDF) - Reissner, Stefanie; Pagan, Victoria
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This book offers a critical investigation of storytelling in management practice. Specifically, it examines the factors that have been shown to influence the effectiveness of storytelling as a means of managerial communication within an organization and provides a range of novel insights into how storytelling is understood and employed.

Produktbeschreibung
This book offers a critical investigation of storytelling in management practice. Specifically, it examines the factors that have been shown to influence the effectiveness of storytelling as a means of managerial communication within an organization and provides a range of novel insights into how storytelling is understood and employed.

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Autorenporträt
Stefanie Reissner is Lecturer in Organization Studies at Newcastle University Business School, UK. Her research interests include narrative, sensemaking and storytelling. She has published her work in academic journals and is author of Narratives of Organisational Change and Learning: Making Sense of Testing Times (2008, Edward Elgar)

Victoria Pagan is Teaching Assistant and a PhD candidate at Newcastle University Business School, UK. Prior to this she was a research and evaluation consultant. Her research interests include organization studies and theory, power, politics, and narrative and she has co-authored work published in academic journals