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This book explores the history of green entrepreneurship since the nineteenth century, and its spread globally in industries including renewable energy, organic food, natural beauty, ecotourism, recycling, architecture, and finance.

Produktbeschreibung
This book explores the history of green entrepreneurship since the nineteenth century, and its spread globally in industries including renewable energy, organic food, natural beauty, ecotourism, recycling, architecture, and finance.
Autorenporträt
Geoffrey Jones is the Isidor Straus Professor of Business History at the Harvard Business School. He holds degrees of MA and PhD from Cambridge University, and taught previously at the London School of Economics, and Cambridge and Reading Universities in Britain, and at Erasmus University Rotterdam in the Netherlands. He researches the evolution, impact, and responsibility of global business, and is a Fellow of the Academy of International Business and and of the Royal Historical Society. His books include Multinationals and Global Capitalism: From the Nineteenth to Twenty First Century (Oxford University Press, 2005), Renewing Unilever: Transformation and Tradition (Oxford University Press, 2005), and Beauty Imagined (Oxford University Press, 2011)