Edward de Bono

Lateral Thinking (eBook, ePUB)

Creativity Step by Step

• Format: ePub

Produktbeschreibung

The first practical explanation of how creativity works, this results-oriented bestseller trains listeners to move beyond a "vertical" mode of thought to tap the potential of lateral thinking.

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Produktdetails

• Verlag: HarperCollins
• Seitenzahl: 304
• Erscheinungstermin: 7. September 2010
• Englisch
• ISBN-13: 9780062043276
• Artikelnr.: 38006473

Autorenporträt

Edward de Bono has had faculty appointments at the universities of Oxford, London, Cambridge, and Harvard. He is widely regarded as the leading authority in the direct teaching of thinking as a skill. He originated the concept of lateral thinking and developed formal techniques for deliberate creative thinking. He has written sixty-two books, which have been translated into thirty-seven languages, has made two television series, and there are more than 4,000,000 references to his work on the Internet.

Rezensionen

"If more bankers and traders had read Lateral Thinking and applied the ideas of Edward de Bono to their own narrow definitions of risk, reward, and human expectations, I suspect we would be in much better shape than we are." - Sir Richard Branson