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Information Technology - Lucas, Hank C.
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From new business models to new types of business, information technology has become a key driver of business and an essential component of corporate strategy. But simply acquiring technology is not enough; organizations must manage IT effectively to gain the competitive advantage. Henry Lucas's Information Technology: Strategic Decision Making for Managers focuses on the key knowledge and skills you need to take an active role in managing technology and obtain the maximum benefits from investing in IT. Offering streamlined, up-to-date coverage, the text is ideally suited for MBA students or…mehr

Produktbeschreibung
From new business models to new types of business, information technology has become a key driver of business and an essential component of corporate strategy. But simply acquiring technology is not enough; organizations must manage IT effectively to gain the competitive advantage.
Henry Lucas's Information Technology: Strategic Decision Making for Managers focuses on the key knowledge and skills you need to take an active role in managing technology and obtain the maximum benefits from investing in IT. Offering streamlined, up-to-date coverage, the text is ideally suited for MBA students or anyone who wants to learn more about how to gain the competitive advantage by successfully managing IT.