An SPSS Guide for Tourism, Hospitality and Events Researchers
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This is the first book to provide the student of Tourism, Hospitality and Events with all that they need to undertake statistical analysis using SPSS for research in their industry. It provides a comprehensive explanation on how appropriate statistical tools and methods can be identified for this research context and provides demonstrations

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Produktbeschreibung
This is the first book to provide the student of Tourism, Hospitality and Events with all that they need to undertake statistical analysis using SPSS for research in their industry. It provides a comprehensive explanation on how appropriate statistical tools and methods can be identified for this research context and provides demonstrations
Autorenporträt
Rahul Pratap Singh Kaurav is an Assistant Professor in Marketing and Tourism Management at the Prestige Institute of Management, Gwalior, India. Dogan Gursoy is the Taco Bell Distinguished Professor in Hospitality Business Management in the School of Hospitality Business Management, Washington State University, USA. Nimit Chowdhary is a Professor at the Department of Tourism and Hospitality Management, Jamia Millia Islamia, New Delhi, India.