Analyzing The Relationship Between Consumers¿ Preference

Analyzing The Relationship Between Consumers¿ Preference

Of Package Colour Of Face Cream Products In Sri Lanka With Consumer Age, Gender And Ethnicity

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Dr. Kingsley Bernard is a senior lecturer attached to SLIIT Business School at the Sri Lanka Institute of Information Technology (SLIIT) and has 40 years of industry experience specializing in strategic management, marketing, and microfinance. He has held top management positions both in public and private sector institutions in Sri Lanka including multinational corporations and government institutions. Wanya Jerleen Gunawardena is a Bachelor Business Administration from the Sri Lanka Institute of Information Technology (SLIIT), specializing in Marketing Management and was awarded the faculty ...