Software for Bank Lead Management System

Software for Bank Lead Management System

LMS Case Study

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To construct the analysis, design model, and software for a Lead Management System intended for deployment by a bank, aiming to enhance the efficiency of resource utilization for Lead Management. Lead Management involves the rapid and effective creation, nurturing, distribution, and analysis of leads to increase the likelihood of a lead converting into a qualified opportunity and eventually becoming a new, satisfied customer. This system is also known as a Customer Acquisition System.