Richard E Petty, John T Cacioppo

Gebundenes Buch

Attitudes And Persuasion

Classic And Contemporary Approaches

Beschreibung

This book provides a needed survey of a truly remarkable number of different theoretical approaches to the related phenomena of attitude and belief change. It focuses on variable perspective theory which is far more deserving of attention than the present level of research activity.

Autor

Richard E Petty

Produktdetails

• Verlag: Routledge
• Seitenzahl: 334
• Erscheinungstermin: 7. Mai 2019
• Englisch
• Abmessung: 235mm x 157mm x 23mm
• Gewicht: 636g
• ISBN-13: 9780367314620
• ISBN-10: 0367314622
• Artikelnr.: 57146059