Strategic Management of Services in the Arab Gulf States

Company and Industry Cases

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Frontmatter -- Foreword / Abell, Derek F. -- Preface / Kassem, M. Sami / Habib, Ghazi M. -- Table of Contents -- Case Information Matrix -- Part I: Background -- Chapter 1: Introduction / Kassem, ¿. Sami -- Chapter 2: Understanding the Business Environment / Kassem, M. Sami -- Chapter 3: Distinctive Aspects of Services in the Arab Gulf States / Habib, Ghazi M. -- Part II: Industry Notes and Company Cases -- Chapter 4: The Airline Industry. 4.1 A Note on the Arab Airline Industry / Kassem, M. Sami -- Chapter 4: The Airline Industry. 4.2 Saudi Arabian Airlines (Saudia) / Kassem, ¿. Sami / Habi...