Charlene Gallery, Jo Conlon

Broschiertes Buch

Fashion Business and Digital Transformation

Technology and Innovation across the Fashion Industry

Beschreibung

Fashion Business and Digital Transformation provides a practical and holistic overview of the fashion industry and the key technologies impacting the fashion supply chain. It covers product design and development, production, sales and customer experiences in physical, online and virtual environments.

Autor

Charlene Gallery is a Reader at the University of Manchester, UK. Jo Conlon is a Senior Lecturer at the University of Manchester, UK.

Produktdetails

• Mastering Fashion Management
• Verlag: Taylor & Francis Ltd
• Seitenzahl: 292
• Erscheinungstermin: 28. Juni 2024
• Englisch
• Abmessung: 245mm x 174mm x 21mm
• Gewicht: 620g
• ISBN-13: 9781032428475
• ISBN-10: 1032428473
• Artikelnr.: 70005465