Produktbild: The Global Business Handbook

The Global Business Handbook The Eight Dimensions of International Management

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Beschreibung

Details

Einband

Taschenbuch

Erscheinungsdatum

24.06.2024

Herausgeber

David Newlands

Verlag

Taylor & Francis

Seitenzahl

610

Maße (L/B/H)

24,6/17,4/3,5 cm

Gewicht

980 g

Sprache

Englisch

ISBN

978-1-03-283790-1

Beschreibung

Rezension

'The Global Business Handbook provides a unique and valuable resource to business, academics and practitioners who seek to inform their understanding of the challenges presented by operating in a Global Economy. The Handbook equips the reader with insights, tools and techniques provided by first class contributors that represent a diverse range of disciplines and who present a truly Global approach to understanding the strategies required for business to effectively compete in modern economies. Importantly, the topics covered in the Handbook are timely and consider emerging priorities that will face all Businesses including Environmental and Social Management, Change Management and competing on the International Stage. ' David Fitzgerald, EcoMarketing Group 'In an increasingly global business and academic marketplace where understanding some very practical issues about how to prepare for and practice management that delivers sustainable value for shareholders, employees, communities, stakeholders and managers themselves in multiple international markets at once, this book makes an important contribution and is very welcome.' - Craig Tapper, Coordinator Strategic Management of Business & Technology, Australian School of Business at the University of NSW

Details

Einband

Taschenbuch

Erscheinungsdatum

24.06.2024

Herausgeber

David Newlands

Verlag

Taylor & Francis

Seitenzahl

610

Maße (L/B/H)

24,6/17,4/3,5 cm

Gewicht

980 g

Sprache

Englisch

ISBN

978-1-03-283790-1

Herstelleradresse

Libri GmbH
Europaallee 1
36244 Bad Hersfeld
DE

Email: gpsr@libri.de

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  • Produktbild: The Global Business Handbook
  • Contents: The 8 dimensions of international business, David J. Newlands and Mark J. Hooper; Dimension 1 International Perspectives: International business - operating abroad, David Trigg and Marie C. Trigg; International strategy management, Mark J. Hooper; International business ethics, David Kimber and Fran Siemensma. Dimension 2 Relationship Management: Inter-firm collaboration and partnering: a key competence to satisfy demand, Maria Veludo; International negotiation, Brooks C. Holtom. Dimension 3 Supply Chain Management: Social and environmental management, Mark J. Hooper with Alkiviadis Tromaras; Managing mergers and acquisitions, Zoltán Antal-Mokos; Supply chain management, Douglas MacBeth; International purchasing management, David J. Newlands; Reverse logistics, Isabel Fernández. Dimension 4 Regional and Country Specific Differences: Human resource management's relationship to company performance, Nada Zupan; International human resource management, Hedley Malloch; Employment relations in a global networked economy, Sandra Jones; Human resources management practices within Japanese companies, Peter Firkola. Dimension 5 Marketing and Sales: Doing business in Western Europe, Simon A. Mercado; Doing business in NAFTA, Coral R. Snodgrass; Direct marketing - a global perspective, Tim Lyons; Retail merchandising and sales promotions, Mayo de Juan Vigaray and Beyza Gültekin; Services marketing: an overview and relational approach of the B2B setting, Ruben Chumpitaz and Nicholas G. Paparoidamis. Dimension 6 Cost Management: Strategic cost management, Roby B. Sawyers; Strategic management of not-for-profit organizations, Steve Molloy. Dimension 7 Innovation and Quality: The quality management situation - an introduction, Kevin Laframboise; Technology and innovation management, David J. Newlands; Managing knowledge strategically, Sandra Jones; Tacit knowledge and implicit learning, Keith Dawes. Dimension 8 Business Transformation: Service operations manageme