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The Four-Way Fit
Tom Mohr
Broschiertes Buch

The Four-Way Fit

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The path to greatness begins with an initial value breakthrough, achieved in a large market. Great companies then go on to perfect and extend that value, while simultaneously building pathways to sustainable competitive advantage. This requires work in four domains: Market, Product, Model and Team. At every stage of company-building, they figure out what it takes inside these domains to move on to the next stage-- and then they execute. Through the embrace of design thinking, lean thinking, strategic thinking and systems thinking, they methodically build up, sustain and extend customer-defined...